Reid All About it

MARCH 3, 2023

How can associations provide corporate partners with valuable access to their member communities ? That’s the question the Professionals for Association Revenue asked several association executives and consultants. Our topic this month is association finance innovation. More info/register (members only). Sponsorships.

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Association Adviser

MARCH 17, 2014

Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. A new study from Iris Mobile and The Center for Media Research found that 75 percent of millennials (Gen Y) access the Internet via their phones. I checked in with two of my millennial colleagues to get their take.

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Reid All About it

SEPTEMBER 13, 2019

What percentage of your education revenue comes from selling professional development to nonmembers? It’s not just Millennials. 8 Ways to Get Gen Z and Millennials to Give. Hear about the insights and campaign experience that have led to hundreds of viral crowdfunding campaigns. Host: Community IT Innovators.

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Reid All About it

NOVEMBER 1, 2019

Like many things millennials “killed,” the dinner party has simply adapted for the post-recession era. SURGE is a free virtual conference where association professionals assemble from all corners of the world for productive conversations around innovation and change. Chapters and Affiliates: For the “Swing” in Your Member Experience.

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Reid All About it

OCTOBER 7, 2022

Too many associations deliver—and too many attendees settle for—mediocre, ineffective educational experiences. On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too. Year-round attendee community.

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Association Adviser

MARCH 19, 2013

As technology becomes more pervasive, don’t forget the personal side of the member experience. If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012).

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Reid All About it

NOVEMBER 18, 2022

Millennials are changing what it takes to succeed in sales , says Lindsay Ellis at the Wall Street Journal (no paywall). Key to this transformation includes embracing an ecosystem approach to software: use purpose-built tools, connected together, focusing on the member experience. Association Purpose (Coffee with Innovators).

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