LMS Marketing Member Engagement Virginia 
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APRIL 12, 2024
TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. by Tony Rossell, Marketing General Inc. Gen Z education. What about your managers?
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DECEMBER 6, 2019
WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. A twofer on data privacy regulations.
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JULY 21, 2023
Member education. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. Hear how to audit your current customer and member journeys, how to determine where the pain points are, ways to use design to make an experience intuitive and smooth, how crossing systems (e.g., Governance.
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OCTOBER 6, 2023
In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Content marketing. McGovern, MPP, CAE Natasha Bethea Goodwin MS, CAE (moderator), Senior Director of Marketing and Membership, Information Technology Industry Council Mon 10/9 at 8 a.m.
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DECEMBER 13, 2019
The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.
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FEBRUARY 12, 2021
Presenters: Harneet Singh, Director of Marketing, Preseem. Break Down Barriers to Early Engagement. Let’s talk about how you’re applying what you learned last year to market your virtual meetings this year and increase engagement. Email Marketing Workshop. More info/register. Host: EventMobi. Fri 2/12 at 3:45 p.m.
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DECEMBER 1, 2023
TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. When members better understand your association’s legislative and regulatory priorities and their role in achieving those goals, they can more confidently make an effective case with policymakers. Mon 12/4 at 8 a.m. 1 CAE credit.
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