Higher Logic

APRIL 25, 2019

Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Publish an event blog or newsletter. Being notified with relevant, timely information in the form of a mobile-friendly blog or newsletter can help drive engagement and build stronger connections for future conferences and events. Need examples?

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

Higher Logic

MARCH 19, 2019

On top of that, you can use marketing automation to retarget advertisements. What will potential advertisers or your marketing team want from the advertising spaces you’re offering? Read more: 4 Steps to Create Your Omnichannel Engagement Strategy. Make engagement growth a priority. Promote, promote, promote.

Revenue 191

Revenue Tips Massachusetts Newsletter 191

Associations Now

MARCH 13, 2014

Presenters at this year’s Great Ideas Conference shared several corporate campaigns and strategies that could provide lessons for associations. Content marketing is nothing new. They all shared examples and lessons from for-profit content marketing strategies. I get weekly email newsletters from them,” van Hilst said.

Content 40

Content Marketing Massachusetts Video 40

Higher Logic

JUNE 6, 2019

Social media is an important part of any organizational strategy. Let’s be real: Google and Facebook own the majority of the ad market. For example, the Massachusetts Society of CPAs (MSCPA) offers advertising space on its online community and weekly newsletters and use an advertising kit to promote the space and the engagement rates.

Tips 136

Tips Social Media Revenue Content 136

Reid All About it

MAY 6, 2022

Data strategy. Hear practical strategies you can implement to enlarge your circle and move confrontations into conversations in order to manage disagreements and differences in a healthy and respectful way. Presenters: John Campbell, Product Strategy Director, Academic, Oxford University Press. More info/register. 1 CMP credit.

Arlington 39

Arlington Newsletter Project Revenue 39

Reid All About it

FEBRUARY 3, 2023

Impexium recommends five strategies for a change management framework. Marketing plan. GrowthZone reviews the often confused elements of an association marketing plan : mission, goals, objectives, strategy, and tactics. Some of these might be keeping you up too, but don’t worry, Achurch provides solutions too.

LMS 40

LMS Video Technology Revenue 40

Reid All About it

JANUARY 27, 2023

Granted, because of their job, some aren’t your target market, but many are. CAE, CMP, Deputy Executive Director, CPCU Society, The Institutes, Risk and Insurance Knowledge Group Beth Arritt, President & CEO, The Arritt Group Erika Jolly Brookes (moderator), Chief Marketing Officer, Higher Logic Tue 1/31 from 9 a.m. Gen Z values.

Learning Management System 41

Learning Management System Education Committee System 41