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Association Brain Food Weekly: 5.7.21

Reid All About it

In some of these cases, technology and common sense can save the day and, in others, you might have to knock some sense into your board. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. I found myself saying “Yes!” Virtual audience.

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Association Brain Food Weekly: 5.14.21

Reid All About it

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Remote work technology. Event safety. If you’re a regular person (i.e.,

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Are You in Tune with Your Members and Prospects?

YourMembership

Gibson has developed a new technology for their electric guitars. Since I work for a technology company, I probably should embrace this great advancement that will benefit all guitar players, especially those who don’t know how to tune their instrument. According to a survey by the Workforce Solutions Group at St.

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Do Whatever Rings the Cash Register: Associations & NonDues

SCD Group

is the Chief Executive Officer of the 36,000 member American Optometric Association highlighted non-dues revenue in a meeting of the St. Louis Institute for Association Leadership (STIAL). Louis Institute for Association Leadership (STIAL) featured non-dues revenue at its April meeting. Barresi, OD, Ph.D. Noseworthy, M.D.,

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From Relevance to REVOLUTION. It's NOW or NEVER: Go BIG, Go.

Tom Morrison

Hats off to ASAE and St. Louis for providing one of the most exciting learning environments in recent memory. Yet, cars in the 80’s would never compete with cars of today in performance, because of the advancements made in the technology components, and reengineering around the frame, body, tires, and engine. year round.