Marketing Member Insights Recruiting Report 
Higher Logic
NOVEMBER 1, 2018
Proving your association marketing team’s effort’s worth to upper management and a board can be challenging. Solid data analysis and reporting are some of the best ways to show the value of the work you do and prove that your organization is getting a great return on their investment. Take Your Marketing Reporting to the Next Level.
Association Analytics
FEBRUARY 14, 2022
These will support your business case by aligning with your goals: Consistent, trusted data with standard interactive reports using a common language that employees throughout your organization easily understand – all in a secure data warehouse. Revenue – Seeing data in real-time enables you to maximize your marketing initiatives.
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Reid All About it
APRIL 16, 2021
When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Learn how to keep the conversation going post-event and uncover the content your members want and need. Presenter: Alex Mastrianni, senior manager of product marketing, Higher Logic. More info/register.
Reid All About it
FEBRUARY 18, 2022
Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. SAM is an agile design and development model for courses, perfect for associations that want to respond quickly to market demands. Host: American Marketing Association.
Reid All About it
FEBRUARY 11, 2022
Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories , and highlight the important role these campaigns have in propelling associations forward. ? Stephanie Akin, campaigns and elections reporter. 1 CMP credit.
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