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Association Brain Food: 9.15.23

Reid All About it

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign.

LMS 256
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Association Brain Food Weekly: 2.8.16

Reid All About it

– 5 Tips for Maximizing Non-Dues Revenue from Your Communications Vehicles. Learn tactics to maximize your non-dues revenue earning potential: analyze communication gaps, engage members with advertising, meet advertiser needs, arm your sales team with the right tools, and invest in resources that provide maximum return.

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7 Award-Winning Ideas for Building Associations

GrowthZone

Membership Marketing Video: Pennsylvania Builders Association. SEE ALSO: August Social Media Ideas for Associations. The Big Book of Association Ideas: Building Industry Associations Edition showcases the 7 award-winning program and event ideas from the Association Momentum Awards Competition.

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Association Brain Food Weekly: 4.12.19

Reid All About it

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Tom Whatley, Content Marketing Institute ). Unlocking Revenue by Driving Learner Engagement. Weaver, Website Manager, Pennsylvania Bar Institute. Gabrielle Canon, The Guardian ). More info/register.

LMS 276
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Association Brain Food: 1.13.23

Reid All About it

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. MemberSuite team shares the trends they see rising in the “collective association consciousness ,” including AI for normal people, walking the DEI talk, and others related to events, non-dues revenue, remote/hybrid work, community, data, and technology.

Revenue 39
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Association Brain Food Weekly: 4.10.20

Reid All About it

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Whelan, CDM, President, Marketing General Incorporated. Event communications. More info/register.

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5 Types of People Who Need Nonprofit Fundraising Training

Achieve

and the updates in science, and the pressures on nonprofits for revenue, “the only way to learn is to do it!” If we’re just talking about methods, there’s major gifts, bequests and trusts, corporate relations, grant proposals, direct mail, social media, virtual and in-person events. change in technologies. just doesn’t wash.