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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. This case study shows how digital marketing through public relations can boost your practice’s visibility affordably. The tactics vary.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. Within six months, our SEO campaign put Paramont EO, an electrical distributor in Chicago, Illinois, on Page One in its target markets.

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Onboarding the Board—Your Opportunity to Promote Peak Performance

.orgSource

When you succeed at recruiting talented leaders, share the good news broadly. Enlist your marketing department to craft audience-specific messaging for maximum impact. Feature new directors prominently throughout your social media platforms and send press releases to their local publications and news outlets.

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What Video’s Rapid Rise Means for Your Association

Association Adviser

Thanks to improving internet speed, online video, once considered a clunky, unsatisfying experience has gone mainstream—in a big way. Consider these findings from comScore, Inc : Internet users viewed on average 19 hours of video in the month of December. internet users have viewed online video. Video ads account for 22.6

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ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Convention/Meetings Marketing Campaign. Insured Retirement Institute; IRI Annual Conference Marketing Campaign.

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Starring….Your Association Publications

Association Adviser

The CSLA circulates a press release announcing their win, posts the news and details of the win on its website, and shares the win broadly through its social media channels, all of which keep the association and its magazine top of mind for members and the public. CD, Video, Podcast or PSA. Direct Marketing Piece/Promotion.

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Wednesday Buzz: Social Media Mistakes of 2015

Associations Now

As the year nears conclusion, it’s time to review some of the biggest marketing mistakes of 2015. When updating your association’s members, Twitter offers a bit more personality than a press release. Plus: Twitter is experimenting with yet another big change. ESPN’s Gerry Hamilton has learned that lesson.