Smooth The Path

JUNE 18, 2019

The online membership application process didn’t allow me to set my username and password, so right after I joined, I couldn’t log in and check out my new member benefits. My first-year member experience lines up with many other new member’s experiences according to member research.

Organization 108

Organization Member Engagement Member Experience Video 108

Smooth The Path

APRIL 7, 2016

One unusual process they’ve recently started caught my ear. They created a few formal channels for staff members to submit their great ideas (this is not so unusual). If it is put into the new product process the submitter knows why, when and how. If you are considering a member survey this post is worth your time.

Member Insights 60

Member Insights Member Research Survey Report 60

Smooth The Path

AUGUST 6, 2018

The results of years of member research show that high-performing professionals tend to move through three stages during their career. Here is another way to look for gaps in your association’s value proposition. They recognize that they have a lot to learn and they want to prove or distinguish themselves.

Association Value 84

Association Value Team Industry Member Research 84

Smooth The Path

MAY 21, 2017

These six insights were straight from member research, and I have three more for you. Receptions are awkward for most attendees except for a few long-timers. I’m a first-time attendee, and I don’t know how to navigate your conference. The topics I care most about are not on the agenda.

Conference 104

Conference Social Media Leadership Member Research 104

Reid All About it

JULY 9, 2021

Learn how advertising, networking opportunities, and a user-friendly experience work together to benefit community platforms, how to use features of your platform to increase engagement and sense of community, and how to raise non-dues revenue through a great member experience. CAE credits. More info/register. Transactions Corp.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Smooth The Path

NOVEMBER 29, 2016

What is particularly interesting about this year’s conference is the team methodically set about meeting some of members’ biggest challenges. Here are the top challenges we all have and here is what we did about them: New Members Feel Like Outsiders. We’ll hear about how to change a culture and how to set up the right processes.

Conference 60

Conference Innovation Committee Team 60

Smooth The Path

JANUARY 24, 2016

Coming out of my own member research, the challenge that comes up nearly universally among members of all associations is the need to influence. The race to the bottom is pitting employee against employee and high stress environments are exacerbating tensions and sometimes bad behavior. Influencing skills.

Social Media 60

Social Media Member Research Tips Education 60