Associations Now

MAY 4, 2016

Both solutions have their true believers, and it could be easy to take an impassioned argument for either quantitative or qualitative research as a tacit dismissal of the other. But positioning the two as alternatives isn’t productive. What new programs or practices have you developed based on that mix of member research methods?

Member Research 40

Member Research Sample Industry Report 40

Reid All About it

MAY 3, 2019

Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her member research. I’ll be happy to feature it as long as it’s not product-centric. Tech Tools to Make You Immediately More Productive. Here are the educational events scheduled for next week. Tue 5/7 at 1 p.m.

Tucson 262

Tucson Phoenix Products Tools 262

Smooth The Path

OCTOBER 4, 2016

It is so frustrating… Industry suppliers launch competitive products and events and our members purchase them. Members have a challenging problem and we have the solution but they do not use our solution. We reach only 14% of the population of potential members. Only 25% of our members come to the conference.

Price 127

Price Products Member Experience Communications 127

Smooth The Path

JANUARY 27, 2022

People are complex, and we can each have different reactions to the same experience. One member’s fabulous gala is another member’s small-talk-nightmare-from-hell. We can’t be sure that members will love a new product or assume they won’t like the topic of an article or will register for a new event.

Products 78

Products Member Experience Member Research Member Engagement 78

Smooth The Path

APRIL 7, 2016

If it is put into the new product process the submitter knows why, when and how. So often members ask, “will I get a copy of the final report too?” If you are considering a member survey this post is worth your time. Related posts: The members we should focus on. Data and association decision-making.

Member Insights 60

Member Insights Member Research Survey Report 60

Smooth The Path

JANUARY 24, 2016

What we are lacking are life skills that can make our member’s lives (and jobs) significantly better. Life skills that can make them happier, more productive; a better professional and a better member. We are really good at teaching profession specific skills. Relationship skills. Influencing skills.

Social Media 60

Social Media Member Research Tips Education 60

Reid All About it

JULY 9, 2021

I’ll be happy to feature it as long as it’s not too product centric. Learn how to choose the right technology and production services in light of emerging best practices. If you have a free webinar or event coming up, please send me the link before Wednesday afternoon the week before it’s scheduled. CAE credits. More info/register.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195