article thumbnail

Associations and the Network Effect

Smooth The Path

I credit the network effect for propelling all of my recent initiatives from speaking, to recruiting quality participants for association industry research, to having clients find me for custom member research. Networking is one of the top values we provide our members. Making conference networking more inclusive.

Florida 76
article thumbnail

Engaging Not New or Long, But Medium-Time Members with Your Association

Smooth The Path

While conducting member research new members and long-time members share why they engage with their association (and why they don’t). Because as they grow in their career or as their companies grow the association offers solutions to these new and advanced problems.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Members Who Share Their Opinions Expect Action (here is what we are going to do!)

Smooth The Path

So often members ask, “will I get a copy of the final report too?” ” While giving a copy of the final report to each respondent is not feasible or even desirable I have two other options that I’m adding to each member research project going forward. Related posts: The members we should focus on.

article thumbnail

Association Brain Food Weekly: 7.9.21

Reid All About it

Learn how advertising, networking opportunities, and a user-friendly experience work together to benefit community platforms, how to use features of your platform to increase engagement and sense of community, and how to raise non-dues revenue through a great member experience. CAE credits. More info/register. Transactions Corp.

article thumbnail

Our Members Are Not Crazy

Smooth The Path

Members don’t take the time to understand their benefits. The board president has us running after his pet project. Those chapter leaders are not communicating well with new members. There are so many situations that pit association staff against members. The conference volunteer is not doing her job.

Survey 60