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Association Brain Food: 1.12.24

Reid All About it

They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Inspiration. Need to reignite your spark? Dirty data.

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Association Brain Food Weekly: 7.31.20

Reid All About it

The results will help our community better understand how associations are adapting to change and preparing for the future. Survey participants will receive the study’s final report. Hannah Bray explains how they managed to put on a virtual awards show that received “overwhelmingly positive” feedback. Virtual certified.

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The State of Association E-Learning: Cloudy with a Chance of Sunshine

WBT Systems

This recently released report, based on a survey of more than 200 associations, describes how trade and professional associations are using technology to enable and enhance learning. You can listen to Jeff Cobb and Celisa Steele, co-founders of Tagoras, discuss highlights of the report on episode 99 of their Leading Learning podcast.

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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. Sponsored educational programs.

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How to Meet the Membership & Education Expectations of Millennials and Gen Z

.orgCommunity

New research shows they have much greater price sensitivity and much lower brand loyalty than older generations. Their price sensitivity isn’t a surprise considering their: • Student loan debt. • Weakened job prospects. • Low earnings. • Lack of employer support for membership and professional development.

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Association Brain Food Weekly: 8.9.19

Reid All About it

I’m realizing how much I’ll miss seeing my friends. WBT Systems (of TopClass LMS fame) explains how learning subscriptions help good intentions come to life. Their post describes the benefits of learning subscriptions for members, employers and associations, and shares ideas for tiers, pricing, and retention tactics.

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Association Brain Food Weekly: 6.15.18

Reid All About it

A few years ago I came up with some crazy ideas about how associations could transform higher education. A few years ago I came up with some crazy ideas about how associations could transform higher education. The six things you need to know from Social Media Examiner’s latest social marketing report. Makes sense. Simple needs.

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