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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Read more about their story.

Revenue 320
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How to Make Your AMS a Revenue Generator, not a Cost Center

MatrixG

I attend a lot of webinars and conferences about non-dues revenue, including Non Dues-A-Palooza. I realized recently that hardly anyone is talking about AMS (association management system) as a revenue generator ; this makes no sense to me! So why isn’t your AMS part of YOUR association’s non-dues revenue strategy? Hard to know.

Revenue 105
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Association Brain Food: 4.5.24

Reid All About it

They’re looking for a 501(c)(3) organization whose powerful mission could impact more people more deeply if it had marketing and branding help. While reading GrowthZone’s 2024 association survey report , I noted a few common problems. 2024 membership pains. Another is persuading members to make time for association engagement.

Revenue 256
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5 Steps to Create a Sponsorship Program that Increases Non-Dues Revenue

Higher Logic

Is pricing too low? Is your program effective at increasing non-dues revenue ? Benchmarking surveys, reports, and other original research or publications. Most organizations decide to sponsor associations to further business goals, like increasing brand awareness or boosting sales. Set Prices Carefully.

Revenue 222
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Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Recession-Proofing Your Organization Many leaders are feeling the challenge of steering their ship through recession, inflation, and economic uncertainty. by Tony Rossell, Marketing General Inc.

Revenue 256
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Association Brain Food: 1.5.24

Reid All About it

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. He shares five resources for getting up to speed and staying informed about AI. Hot association topics.

Revenue 277
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Top 10 Strategies for Leveraging Job Board for Unprecedented Growth  

MemberClicks

From encouraging membership to driving enormous revenue growth, Job Board is not only an invaluable resource for members, but also a hidden weapon associations can wield to drive non-dues revenue, expand reach and add value. Across all three organizations we spoke to, effective communication with members emerged as a constant.

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