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Association Brain Food: 1.26.24

Reid All About it

The weekly list of free educational events and resources for the association community… Membership. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The 2024 survey is now open. I’ve used data from Marketing General Inc.’s

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Association Brain Food Weekly: 8.21.20

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The weekly list of free educational events and resources for the association community… Diversity benchmarking. Association Success is running a survey to benchmark diversity in the association industry. The report also includes a sample virtual event prospectus to give you additional ideas. Association membership app.

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Association Brain Food: 5.12.23

Reid All About it

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). WBT shares seven MOOC business model strategies you should definitely steal. NAFCU made the decision to focus only on advocacy, compliance and education—their members’ priorities. Membership tiers.

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Membership Renewals: Strategies, Processes and Tips

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To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. This makes it way more cost-effective to retain the support of existing members than recruiting, onboarding and engaging new members all the time. What is member retention?

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From Idea into Reality: 8 Steps to Start an Association

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Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1. Recruit your board. Recruit your staff. To receive tax exemption, your organization must: Have an exempt purpose.