Remove testimonials
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Seven Keys to Great Testimonials

Spark Consulting

In other words, to use testimonials. ASAE’s June 2010 Communications Section newsletter (login required) listed 7 key questions to ask to generate compelling testimonials: Why did you choose to participate with <your program>? When you’re looking to generate fresh testimonials, they should be the first people you ask.

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Membership Hack: Raise Awareness With Testimonials

Associations Now

The American Academy of Implant Dentistry created patient testimonials, a PSA-style video, and a website to increase public understanding of implant dentistry, putting the spotlight on AAID-certified members. The post Membership Hack: Raise Awareness With Testimonials appeared first on Associations Now. How to hack it?

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Monday Buzz: Developing Trust with Testimonials

Associations Now

Make the most out of your member testimonials by asking these key questions. Membership testimonials are a tried-and-true way to garner the trust of potential new members. More than likely your association has used testimonials at some point, but are you sure they are as strong as they could be?

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ASAE Cites Discrimination, Business Impact in Testimony Opposing Texas Bill

Associations Now

As a Texas Senate committee considered a proposed “bathroom bill” in a Tuesday hearing, ASAE submitted written testimony opposing SB 6, saying the measure discriminates against members of the LGBT community and is bad for business. Graham IV, FASAE, CAE, wrote in the testimony.

Texas 72
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Podcast: Communicating with purpose: expert advice from a national spokesperson

The Association 100

Gain practical tips for engaging state-focused journalists, delivering compelling testimony and leveraging various communications channels. Caliva shares invaluable wisdom on crafting the most effective messages that resonate with target audiences while juggling competing interests and obligations.

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Congressional testimony tips from Seth Rogen

Association Advocacy Chick

In fact, Ben Affleck was also on Capitol Hill that same day giving testimony. In fact, two days after his appearance, CSPAN reported that video of Rogen’s testimony was their 3rd most watched video EVER. Organizations are well aware that star power sells and having a celebrity spokesperson can help bring attention to your cause.

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Testimonials Don’t Convert Conference Prospects

Velvet Chainsaw

You’ve heard the litany: Testimonials are great third party endorsements. Using testimonials will increase your conference attendance. Smart testimonials will make people pause. Testimonials can give marketers what they want…a better chance of being heard and considered. Testimonials build community.