Aaron Wolowiec

OCTOBER 1, 2013

My session will illuminate current best practices in training and conference session planning and has come to be titled, “Leveraging Strategy to Amplify Education Initiatives.”. The Meetings Report reminds us to diversify revenue, reward difference, value context, maximize opportunities and prioritize learning.

Education 100

Education Detroit Strategy Michigan 100

Idea Architects

JULY 23, 2012

in order to generate extra revenues. reduced cost courtesy of others’ doing the underwriting. As a result, the registration fee or product cost individuals have been paying hasn’t had to carry the full value proposition of the event or product itself. Dec 2002 (6). Nov 2002 (4). Sep 2002 (2).

Columbus 60

Columbus DC Louisville Houston 60

Associations Now

FEBRUARY 8, 2017

Some groups are reexamining their membership strategies to bring down that barrier. Often, budget cuts and revenue loss translate directly into lost opportunities for professional development and networking. You might not be able to afford a free membership category, especially if dues are your main source of revenue.

Iowa 40

Iowa Revenue Recruiting Recruitment 40

Aaron Wolowiec

JULY 16, 2013

After serving as an association executive for more than 10 years, De Cagna launched his company in 2002 to challenge association boards, CEOs and executives to build their organizations to thrive in an uncertain future. It lays the groundwork for new strategies and helps association leaders plunge into a future that may seem murky, at best.

Innovation 100

Innovation Atlanta Leadership Cost 100

Membership Marketing

JANUARY 19, 2012

Value = Benefits / Costs = (Functional benefits + Emotional benefits) / (Monetary costs + Time costs + Energy costs + Psychic costs) 1. Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43).

Marketing 40

Marketing Cost Price Survey 40