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Sift Skills: The Value of Big Data for Associations
Associations Now
JUNE 1, 2014
And even after the organization hired a $6,000-a-week consultant in 2003 to learn about making data-based business decisions, Dorman wasn’t convinced it would lead to any long-term benefit. “At Rather, think about better data analysis and use as a building-block exercise and an initiative that becomes part of the organization.
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