2003 Content Marketing Newsletter 
Achieve
MAY 24, 2024
Market your text messaging campaign Before you can start sending your supporters inspiring messages, you need to get your supporters to opt-in to your text messaging campaign. Building up a robust contact list is easy when you have a strong multichannel marketing strategy.
Association Success
OCTOBER 28, 2020
Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose. Since 2003, additional legislation regulating how businesses manage customer data has been enacted. In short, if you have a business that markets to people in the EU, the GDPR applies to you.
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Association Adviser
MAY 27, 2018
Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Katie manages a team of six across three functional areas: editorial/content strategy, public relations and marketing. Now I oversee the association’s publications, marketing and public relations.
Association Adviser
FEBRUARY 15, 2013
9 Marketing Strategies You Must Stop Using—Now. Are you creating content for content’s sake? Kent Lewis from iMedia Connection says you must stop using those (and seven other) ineffective marketing strategies, and focus your energy on what really works. MySpace in 2003? 14T5cIp #assnchat. Kent Lewis.
AssociationChat
SEPTEMBER 22, 2021
Join Association Chat CEO and Tecker International senior consultant KiKi L’Italien as she shares the connection between community, content, and culture and how to use these elements to fortify your association’s value proposition to members. Yes, that is content. I like to say that content is how our work is manifested in the world.
Reid All About it
MARCH 13, 2020
Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Ben Rome, Manager, Marketing, American Industrial Hygiene Association. Presenter: Augie Ray, VP analyst, Gartner for Marketers. More info/register.
Associations Now
AUGUST 5, 2014
The content we delivered remained the same as every day and for all users, but the experiment would show whether we could draw a few extra readers by borrowing from a tactic common in the world of email marketing. Not Seeing Emojis? Safari: If you’re on OS X 10.7 Ditto iOS, which has supported emojis natively for years.
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