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Bonus content: Event Garde e-news – March edition

Aaron Wolowiec

Q & A with Peggy Hoffman, President, Mariner Management and Marketing. Peggy Hoffman, president of Mariner Management and Marketing, LLC. Filed under: Innovation , Marketing Tagged: Academy Awards , Event Gardeian of the Month , Mariner Management and Marketing , Oscar , Peggy Hoffman.

Content 100
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Why email success starts with a clean subscriber list

Association Success

Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose. Since 2003, additional legislation regulating how businesses manage customer data has been enacted. In short, if you have a business that markets to people in the EU, the GDPR applies to you.

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To Theme or Not to Theme?

Associations Now

Last month, the American Historical Association announced that its 2020 annual meeting will not a have a theme —for the first time since 2003. Another factor to consider is whether your conference is new to the market. How do you determine the right approach? How do you decide if a conference you’re hosting should be themed or not?

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15 Changes in the Learning Business Landscape

Leading Learning

The drop in the cost and effort required to capture, edit, and deliver video has dramatically increased our ability to use it for developing educational content. That “content” may include everything from social media posts to on-demand and livestream videos, to podcasts, to e-books, to online courses, and more. The Creator Economy.

Course 101
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SCD Group: Does print still work for association marketing.

SCD Group

Does print still work for association marketing & communications? Here are some highlights of the story: “The catalog continues to open new doors and opportunity for us,” said Jim Wright, senior vice president of marketing at Express. homes last year, according to the Direct Marketing Association, and 89.6 million

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The Long Road to Standards Adoption

Virtual

And NFC devices can access digital content from so-called tags, inexpensive integrated circuits that can even be printed on posters with conductive ink. NFC was jointly adopted as a new technology standard by the International Organization for Standardization and the International Electrotechnical Commission in December 2003.

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Getting Married to Membership May Require Engagement First

Idea Architects

are present, engaged, and contributing, we help create the content and. community that people value and that our organizations market. We will often offer some free content to gain an opt-in for the organization and then cultivate the relationship with additional free information. Oct 2003 (1). Sep 2003 (2).