Remove 2006 Remove Member Engagement Remove Recruiting Remove Video
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Members Hire Industry Advocacy and Promotion

Potomac Core

As part of the organization’s broader Industry promotion strategy, the organization recently released customer survey research and also produced the video, “We Are the Cold Chain”. This strategic approach will likely energize member engagement and attract and retain members, too.

Industry 164
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Long Live Your Education Sessions: How To Repurpose, Reuse and Recoup Meeting Costs

Tom Morrison

They have videos sitting in a closet. They are hosting conferences with no video camera in the room capturing what could be an incredible income stream for their association. All of the above are pieces to a new revenue model called, “Repurpose, Repackage, Reuse,” to selling knowledge to your members. That was huge!

Cost 40
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Need More Non-Dues Revenue?

Association Adviser

Dues-based organizations of all shapes and sizes are wrestling with ways to stay relevant and competitive in a world where potential members put you through the wringer before they’ll commit to joining (and staying onboard). ” Webinars, virtual events and video. “Shocking, but unfortunately true,” laments Popper.

Revenue 60