Membership Marketing

JULY 21, 2021

Looking back at outcomes from previous economic disruptions like The Great Recession in 2008 and 2009, we see that membership made a remarkable recovery in subsequent years. Recruitment Despite these adverse conditions of the past year, about 1 in 4 associations still saw membership growth last year (26%).

Recruiting 116

Recruiting Recruitment Report Innovation 116

Reid All About it

JUNE 10, 2016

Presenters: Tom Jelen, Director of Digital Communications, American Speech-Language-Hearing Association. Find out with Jeff De Cagna, Chief Strategist and Founder of Principled Innovation. To be successful, you need a solid marketing strategy to recruit the right sponsors and grow your attendance. More information/registration.

System 150

System millennials Member Insights Recruiting 150

Potomac Core

MARCH 7, 2016

Through a 2008 Member Survey, GCCA Members sought help to identify the legislative and regulatory priorities of its membership. As a result, the association is now the Industry’s Strategic Ally through an enhanced and more collaborative and innovative advocacy program. Achieve recognition as an expert and innovator in the cold chain.

Strategy 100

Strategy DC eBook United States 100

Jamie Notter

MAY 16, 2012

But I have to be careful not to fall into the trap of viewing the military from a solely “Hollywood” lens, where drill sergeants make recruits do stupid or humiliating things to toughen them up. Moneyball and Management Innovation. The Results of Management Innovation. { December 2008 (9). November 2008 (4).

Social Media 70

Social Media Leadership Innovation Recruiting 70

Idea Architects

FEBRUARY 6, 2012

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. 10 Tips for Engaging A Volunteer Community. Recruit with a one-to-one philosophy. The spirit of community is one in which individuals care not because they have to, but because they want to.

Tips 60

Tips Columbus Charlotte Committee 60

Idea Architects

APRIL 18, 2012

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. Moreover, lets make this a standard part of the membership application process (or the confirmation of joining) instead of treating volunteer recruitment as a separate effort done at a different time. Oct 2008 (1).

Columbus 60

Columbus DC Louisville Houston 60

Association Adviser

MARCH 19, 2013

Many associations tell us their membership is back to where it was before the 2008-09 downturn, perhaps even a bit better. Associations must adapt to shifting demographics, new communication platforms and changing member preferences. So why aren’t we popping the champagne corks? It’s cautious optimism at best. Here’s why. world on a 1.0

New York City 60

New York City New York California Video 60