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The World of Opportunities for AMCs: A YM Perspective

YourMembership

It is an alarming trend we began to witness following the 2008 recession. Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members. The side effects of this change are: A loss of traditional revenue generated by membership dues.

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Mizz Information: Association Swing and a Miss--CEA Tech.

Mizz Information

Yes, it would have cost more but it also would probably have been a lot easier to use, and would have hopefully fostered better member engagement. Not that people necessarily want to be inundated with even more email, but seriously--this was the total opposite of too much email: barely any email or any other communications.

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So You Think You Know Non-Dues Revenue

Association Adviser

economy that’s in better shape than at any time since the Great Recession of 2008-09. More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015.

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Keep Members Coming Back

YourMembership

Ideas to help you engage, empower and retain members. Keep Members Coming Back. February 9th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Now comes the tough part – keeping your members active, engaged, happy. Member Engagement + Retention.

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