Potomac Core
MARCH 7, 2016
Through a 2008 Member Survey, GCCA Members sought help to identify the legislative and regulatory priorities of its membership. Member Call to Action. Maximizing its member engagement capacity on key regulatory and legislative issues that impact its member business outcomes GCCA launched its own Advocacy Portal in 2015.
Potomac Core
MAY 5, 2015
Organizational Association balance sheets took significant hits in 2008 and 2009, and there little reason to think otherwise in the current environment. At a time of unprecedented change your Association can become a Market Disruptor and position your members for success in a slow growth world.
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YourMembership
FEBRUARY 9, 2012
Ideas to help you engage, empower and retain members. Keep Members Coming Back. February 9th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Now comes the tough part – keeping your members active, engaged, happy. Member Engagement + Retention.
Membership Marketing
JULY 21, 2021
Looking back at outcomes from previous economic disruptions like The Great Recession in 2008 and 2009, we see that membership made a remarkable recovery in subsequent years. Seven in ten associations (71%) reported that the level of member engagement increased this year. And the data shows that associations responded heroically.
YourMembership
FEBRUARY 27, 2014
It is an alarming trend we began to witness following the 2008 recession. Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members. The side effects of this change are: A loss of traditional revenue generated by membership dues.
Association Adviser
AUGUST 27, 2013
Mobile is a game changer in the sense that it alters the way a member engages with an association. Historically, the association controlled the member experience. Now with mobile, the member can control their experience with the association. So, how is ASAE dealing with those communication challenges?
Mizz Information
DECEMBER 14, 2011
Yes, it would have cost more but it also would probably have been a lot easier to use, and would have hopefully fostered better member engagement. Not that people necessarily want to be inundated with even more email, but seriously--this was the total opposite of too much email: barely any email or any other communications.
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