2009 Marketing Newsletter Review 
Association Adviser
DECEMBER 15, 2017
Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing.
Association Adviser
DECEMBER 15, 2017
Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing.
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Thanks For Playing
JULY 19, 2012
Another belated book review - or, to be more precise, a timely review of a book it took me way too long to read. I just finished Andy Sernovitzs Word of Mouth Marketing: How Smart Companies Get People Talking. Marketing is what you DO. Labels: Andy Sernovitz , book review , Marketing. ► 2009.
Associations Now
MARCH 21, 2017
Engaging Volunteers further recommends taking advantage of email newsletters, Facebook ads, and digital incentives to reach donors. By 2009, nearly 40 percent were based at home. Infographic of the day: SocialFish shares the powerful impact online reviews can have on your organization. Calling In Remote Workers.
Membership Marketing
JULY 17, 2012
Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. So on the fifth anniversary; I thought that I would share a brief review of the concept. This sometimes involves market research.
AMR Management Services
JUNE 26, 2012
Drive the Excitement Here are a few simple items to add to your awards programs: Collect quotes and pictures from previous award recipients (stating the benefit they received from the program) to include in your marketing in newsletters, website, emails, etc. ► 2009. (53). ► October. (3). ► September. (6).
AMR Management Services
JUNE 27, 2011
promotion in association e-newsletters. After the webinar, review what worked best and what can be improved upon, and send out a very short evaluation survey to attendees. Content Marketing: A Practical Approach for your A. ► 2009. (53). ► 2009. (53). regular Facebook posts and tweets. ► August.
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