Remove 2013 Remove Guidelines Remove Marketing Remove Revenue
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Association Brain Food: 2.9.24

Reid All About it

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

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Be the Voice of Relevance—Make Mission, Vision, and Values Fit the Moment

.orgSource

In 2013, CEO Reed Hastings committed to moving from being a content distributor to becoming the creator of award-winning productions. Netflix’s new vision was driven by the idea that, in a highly competitive market, a shift in values would give its brand a leading edge. Since that decision, Netflix’s revenue has tripled.

Revenue 88
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15 And/Or Dilemmas Facing Association Leaders in 2013

SCD Group

During 2012, I listened to the issues facing associations at local and national association and marketing meetings: “Should we move all our publications online and if we do, what does that do for our (older) members who don’t have access to internet media?”. not only to engage members but also to generate non-dues revenue. but do they?

System 40