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4 Email Copywriting Tips for Associations

MemberClicks

Quick overview: What is email copy? Email copy refers to the writing within an email. Email copy is more of a marketing term used for purpose-driven emails. Email personalization doesn’t have to be done manually. Include the email receivers personal name. Send from a personal email.

Tips 92
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The Best of 2015: The Stories You Read and Shared Most

Associations Now

Like web design in general a decade ago, email design remains mired in a set of inconsistent standards and poor rendering support by popular clients. The result is that email marketers are often stuck playing it safe. Leadership. Most-Shared Stories. Top Stories by Topic.

Detroit 40
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Email-Driven Curation: Get Your Voice Out Front

Associations Now

De Cagna’s goal with the newsletter—which has thus far covered topics such as The New York Times ‘ 2014 innovation report , an evolution of the auto industry away from car ownership, the move away from meaningless jobs, and (ironically) the forthcoming obsolescence of email —is not to round up a conversation, but to start one.