Associations Now

JANUARY 13, 2014

Takeaways from some epic marketing and management fails. Here are a few non-tech event trends to expect in 2014. And when you’re looking to improve your event planning or marketing—as well as identify what not to do—where better to look than at some of 2013’s biggest marketing mishaps? Beyond Tech.

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Associations Now

MARCH 19, 2014

Also: Your nonprofit isn’t winning (on social media, that is) if it isn’t pinning. That and more in today’s Social Media Roundup. — Shelly Alcorn, CAE (@shellyalcorn) March 10, 2014. — Shelly Alcorn, CAE (@shellyalcorn) March 10, 2014. What Else is New? ht @ InclineMktg ).

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Associations Now

SEPTEMBER 17, 2014

Today’s Social Media Roundup explains how one company’s pulling it off: Being Smart About Paid Distribution. — Kim Howard, CAE (@kimhowarddc) September 17, 2014. How did Intel manage to be so resoundingly successful at content marketing? — Rachel Luoma, MS,CAE (@rachelluoma) September 17, 2014.

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Associations Now

MAY 21, 2014

Days after announcing it was canceling a high-profile bowling tournament for the second year in a row, a bowling association had a change of heart—thanks in part to social media. It looks like one of bowling’s biggest events will live to see another frame. Planning an Unplugged Conference [link] #eventprofs.

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Associations Now

APRIL 25, 2014

8 Rules for Events from Celebrity Wedding Planner Sharon Sacks ( @sacksprods ) [link] #eventprofs #eventplanning. — BizBash (@BizBash) April 24, 2014. Every event is a moving work of art,” celebrity event planner Sharon Sacks told BizBash. Dream Within the Realms of Reality. ht @BizBash ). Other Good Reads.

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Associations Now

APRIL 9, 2014

Also: how to make your event more shareable on social media. Event planners want their conferences to be the talk of the town. To capitalize on this opportunity for publicity, Cvent’s Event Planning blog recommends that conference planners provide guests with a tech-friendly event location.

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Associations Now

MAY 10, 2013

Two reasons for the increased optimism: Budgets and the number of meeting and events planned for the remainder of this year and the first quarter of 2014 are expected to grow. These results tell an interesting story; one that is borne out by experience and the feedback we hear from the market every day.

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