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8 Must-Read Newsletters for Association Leaders

Elevating Engagement

I’m delighted to be a part of this list of must-read newsletters for association professionals. If you like my newsletter feel free to share it with your friends and check out some other great newsletters below! A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved?

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Science Group Expands Reach With New E-Newsletter for Non-Scientist Members

Associations Now

Looking to bring more value to its non-scientist members and the general public, the American Association for the Advancement of Science recently launched Science on Tap , a newsletter that curates the week’s scientific news in an easy-to-digest format. They also tested it with advocate members and the general public.

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Achieve More by Connecting the Dots for Your Association

Association Adviser

Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better member experience? Update senior staff about each of your tech solutions’ revenue generation and member engagement metrics. Reprinted with permission.

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CXPA Elevates the Customer Experience with Community

Higher Logic

It’s a bustling organization that has exploded in growth over five years, with over 4,000 members worldwide. This incredible growth brought with it new questions for how to elevate the member experience and offer a more cohesive space for learning and expanding the field. Added over 1,200 new members in the last six months.

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Solutions for Your Membership Conundrum

Association Adviser

Source: Association Adviser and Naylor Association Solutions 2016. Edge Research 2016. . Edge Research 2016. NRCA’s Carl Good said NRCA noticed that the majority of members who didn’t renew were those who belonged for less than two years. See our 2016 Corner Office roundtable for more about connecting with millennials.