article thumbnail

8 Must-Read Newsletters for Association Leaders

Elevating Engagement

I’m delighted to be a part of this list of must-read newsletters for association professionals. If you like my newsletter feel free to share it with your friends and check out some other great newsletters below! A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved?

article thumbnail

Science Group Expands Reach With New E-Newsletter for Non-Scientist Members

Associations Now

Looking to bring more value to its non-scientist members and the general public, the American Association for the Advancement of Science recently launched Science on Tap , a newsletter that curates the week’s scientific news in an easy-to-digest format. They also tested it with advocate members and the general public.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The communications struggle continues

Aaron Wolowiec

Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. Although 57 percent believe they could improve member engagement by improving their ability to customize for different subgroups, not many are actually doing it. In fact, only 6 percent reported having a communications strategy.

article thumbnail

Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

After speaking with them and hearing it was going well, we decided to give it a try,” said Kara Kieran, MSCPA’s director of member engagement. MSCPA partnered with Higher Logic to launch its private, members-only community, The Hub, in June 2016. MSCPA’s members surprised everyone by embracing The Hub wholeheartedly.

article thumbnail

Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

article thumbnail

The communications struggle continues

Aaron Wolowiec

Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. Although 57 percent believe they could improve member engagement by improving their ability to customize for different subgroups, not many are actually doing it. In fact, only 6 percent reported having a communications strategy.

article thumbnail

The Most Popular Community Management Articles from the Last 12 Months

Socious

With exploding phones, a divisive election, and major international news, 2016 certainly kept up on our toes. But through all the turmoil, we found that associations and businesses remained focused on what they do best – serving their customers and members. That’s why we’ve put together our 12 top articles from 2016.