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Is There a Science to Word of Mouth Marketing and Going Viral? A Q&A With Dr. Jonah Berger

Higher Logic

Dr. Berger is a marketing professor at the Wharton School at the University of Pennsylvania and bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that Shape Behavior. More important than technology is psychology, understanding why people talk and share whether on technology or in person.

Marketing 184
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10 Secrets of Online Course Design from Award-Winning MOOCs

WBT Systems

It’s taught by Professor Al Filreis of the University of Pennsylvania who received Coursera’s 2016 Transformation Award for helping 140,000 students transform their lives. Metaphors can be easily made more real and memorable using green screen technology.”. #10 2 – Customize the educational journey.

Mooc 155
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Give Local America Disaster Offers Lessons for Next Time

Beth Kanter

Community foundations across the country have been promoting local giving days to motivate people to support nearby charities, encourage nonprofits to embrace technology, and bolster their reputations. For its part, Kimbia’s technology team tried to fix the problem. Kimbia, an Austin, Tex.-based But not this year. million over 5 years.

America 28