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Ace 2019 with 6 Expert Marketing Strategy Tips

Higher Logic

If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. If people haven’t gotten good quality from you in the past, or if what you’re offering isn’t innovative or new, they may go somewhere else, where the information is free. How Will You Adapt in 2019?

Marketing 184
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Association Brain Food Weekly: 1.4.19

Reid All About it

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. David Burkus is a best-selling author, sought after speaker, and associate professor of leadership and innovation at Oral Roberts University. Nonprofit Tech Trends 2019. Alyssa Ford, Data and Strategy Lead at Tech Impact.

Video 285
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Association Brain Food Weekly: 12.7.18

Reid All About it

Get some fantastic insights and discover what you need to know to create an effective and successful marketing strategy under GDPR. Payroll for Nonprofits & Libraries: 2018 Law Changes that Affect You. Learn about these recent payroll changes and how they affect your nonprofit or library. More info/register. Host: WorkCast.

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Association Brain Food Weekly: 12.21.18

Reid All About it

Association Adviser shares the story of Guillermo Ortiz de Zarate , Chief Innovation and Information Officer for NCARB, who created Lineup, a software platform that helps organizations efficiently manage talent and form teams (and committees) with diverse strengths. B2B content marketing predictions and trends for 2019. CAE credit.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Looking to personalize and target your email communications strategy to different member segments? Social media groups are free, but you don’t own your member data, these lack community management tools, and to top it off, engagement is much, much lower in a social media group versus an owned community ( The Community Roundtable, 2019 ).

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What is a Social Business Model? 8 Companies Doing it Right

Higher Logic

Pursuing a social business model generally looks like using online engagement tools to promote customer success , crowdsource product innovation, and create a stable support network for customers, but everyone’s use case is different , and it can help to see different ways companies apply the framework. And how did Glossier get here?

Software 166
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Serving Your Professional Community for Impact

Association Adviser

Matt explained to Association Adviser how he lives out ISACA’s core values of being “one,”accountable, dedicated, authentic and innovative to help its growing community of more than 160,000 professionals in 180 countries better serve their organizations at a time when their work has never been more important.

Boston 61