Blue Sky eLearn

OCTOBER 19, 2020

If those members do decide to leave, the time and effort into attracting them is ultimately wasted. If you can only focus on either recruitment or retention, it’s more cost-effective and beneficial to focus on the latter. However, that doesn’t mean you forget recruitment efforts altogether! Email open rate.

Association Management 250

Association Management Committee Learning Management System Software 250

Nimble AMS

NOVEMBER 12, 2019

Now’s the perfect time to rejuvenate the activities that drive recruitment, engagement, and retention. The recent Community Brands Member Engagement and Loyalty Study is a great place to start. It takes a close look at what members want from their professional associations and what makes them stick around. (A

Analysis 60

Analysis Member Engagement Review Recruiting 60

Associations Now

JANUARY 7, 2020

Most associations have a good set of digital tools available, but it might be time to take a look at ways you could use them better to make the member experience feel more relevant and real. Shaun O’Reilly, vice president of marketing at MemberSuite, thinks member engagement will remain the top challenge in 2020.

Member Engagement 78

Member Engagement Social Media Revenue millennials 78

Reid All About it

MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. (must join Fridays@4 first, it’s free).

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Association technology and analytics. Host: Fridays@4.

Nashville 370

Nashville LMS North Carolina Recruiting 370

MemberClicks

DECEMBER 14, 2021

According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. This is an almost 2X spike from 2020’s rate of 24%. . So how can organizations stem the loss of members and keep their retention rates high? The first step is understanding your members.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

According to the 2021 Membership Marketing Benchmark Report , 45% of associations saw a decline in member renewal. This is an almost 2X spike from 2020’s rate of 24%. So how can organizations stem the loss of members and keep their retention rates high? The first step is understanding your members. Research and decision.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52