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Association Brain Food Weekly: 5.29.20

Reid All About it

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Check out the midnight sun and aurora borealis, paddling down the Chena River, or dog mushing in these 360-view videos from Fairbanks, Alaska. Intriguing. More info/register.

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Daily Buzz: GoFundMe Launches Fundraising Platform for Nonprofits

Associations Now

American, United, and Alaska Airlines are all removing screens from most of their medium-range aircraft. The biggest barrier to video production? Nonprofit Marketing Guide shares tips to streamline the production process. . — SmartMeetings (@SmartMeetings) October 15, 2019. Other Links of Note.

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Membership Marketing Blog: Membership Marketing Response.

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Membership Marketing Response Rates by State. Nevertheless, it might be a worthwhile analysis to do for your marketing efforts.

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Association Brain Food: 4.15.22

Reid All About it

“The more of us share our thoughts and experiences with each other, the better each of us will be equipped to make future-proof decisions about evolving our IT ecosystems, products, or services.” I’ll be happy to feature it as long as it’s not too product-centric. It will only take 5 to 8 minutes to complete. #1 More info/register.

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Association Brain Food: 4.22.22

Reid All About it

New education markets. I’ll be happy to feature it as long as it’s not too product-centric. AMS experts will be showcasing platforms and sharing their knowledge with the association market. Host: ASAE Marketing Professionals Community. Host: American Marketing Association. More info/register. Host: ASAE.

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Announcing My Next Book: The Happy, Healthy Nonprofit

Beth Kanter

In case you don’t already know Aliza, she is an award-winning Internet business and nonprofit marketing consultant with over 25 years experience starting and running Internet companies. Not long after, I was leading a workshop in Alaska at a nonprofit conference, and we had another chance to connect. Productive and effective meetings.

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Satisfaction vs. Loyalty: Creating a Connection for Long-term Success

AMR Management Services

In marketing parlance, satisfied customers are good. Satisfied customers (members, if you want to use the association terminology) are content with the value of the product and dont view competitors -- yes, even in the association business we have competitors -- as a favorable substitute. Loyal customers are great.

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