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Association Brain Food Weekly: 9.11.20

Reid All About it

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Board diversity. Burning Man FOMO. Where are the pitfalls?

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From the Corner Office: Scott Wiley, CAE

Association Adviser

Scott Wiley, CAE, head of the Ohio Society of CPAs , and newly elected Chair of the ASAE board, shares his thoughts about advocacy, millennials, member engagement and the importance of financial literacy in an exclusive Association Adviser interview. . The talent gap is hitting Ohio firms and businesses hard as more Boomers retire.

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Association Brain Food Weekly: 8.27.21

Reid All About it

80% of the education offered by the Ohio Society of CPAs (OSCPA) used to be in-person, but the pandemic changed all that, of course. Offering your members what they want and communicating that clearly is essential to member recruitment and retention. Actually, her events are always fun and enlightening. The new education model.

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SCD Group: Why Content is Gold for Associations & Nonprofits

SCD Group

You have a rich “vein” of content that you should be hard at work mining and extracting value from in the form of lead generation, e-commerce sales conversion, volunteer recruitment, online donations and more. Columbus, Ohio. Chicken, Bus, Holland America & Associations: How. September 4-6, 2012.

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How Top Leaders and Advocates Navigate Fast-Changing Times

Association Adviser

Boomer succession plans can be just as important as millennial recruiting. . Scott Wiley, president and CEO of the Ohio Society of CPAs (OSCPA) and the new ASAE Chair agreed. Wiley said the talent gap is hitting Ohio firms and businesses hard as more Boomers retire. Change is a constant for associations and all professionals.”