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Association Brain Food: 12.1.23

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6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? Host: MeetingsNet Speakers: Brooke Gracey, Director, Demand Generation, and Carisa Bartelt, Manager, Industry Marketing, Cvent Wed 12/6 at 5 p.m. Location: Arlington VA.

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Association Brain Food Weekly: 1.20.17

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Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention. After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle.

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Association Brain Food Weekly: 1.20.17

Reid All About it

Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Fuel Exceptional New Member Experiences: 3 New Strategies for Onboarding, Engagement and Retention. After conducting in-depth interviews with more than 300 members, Amanda Kaiser learned that the membership process is not a year-long cycle.

LMS 150
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Association Brain Food Weekly: 7.19.19

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Presenters: Brandy Keller, Director of Product Management and Product Marketing, Community Brands – MIP Fund Accounting. How to Build a Member Journey that Strengthens Retention. Hear how associations are getting ahead of retention challenges by driving engagement on an ongoing basis with online communities and marketing automation.

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Association Brain Food: 11.4.22

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Industry marketing inspiration. I have not seen either of these series, but I can see how they’d be content marketing inspiration for associations. AWTC Toast to Fall (Arlington VA). Location: Arlington VA. Developing the Right Content For Your Association Members. What is Member Data Telling You?

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Association Brain Food: 5.13.22

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See if cohort programs are something your market might be interested in. They explain how these factors affect the member experience, how the AMS market is changing and what to look for in an AMS. Presenter: Eric Noël, Executive Vice President at Showcare and Professor of Marketing at HEC Montréal. Event community.