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What is Customer Experience (CX)? Crash Course

Fonteva

Associations understand the importance of engagement and loyalty since member retention is of such critical importance. However, they also might lack a framework to measure and study the various factors that shape the member engagement and retention trends they experience. Understanding the CX Process.

Course 52
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Let Your Member Data Show You the Way

Spark Consulting

How one association unbundled some of its benefits and packaged them around “clusters of behavior” in its member engagement data. It was also vital during the planning process as NICSA tinkered with its options. They’ve graciously given me permission to reprint it below: By Joe Rominiecki / Apr 30, 2014 .

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Let Your Member Data Show You The Way

Associations Now

How one association unbundled some of its benefits and packaged them around “clusters of behavior” in its member engagement data. It was also vital during the planning process as NICSA tinkered with its options. The winter of 2014 brought a lot of cold weather and snow to much of the United States.