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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

We already know that not only does eLearning provide a valuable member service , leading to higher member retention rates, it can also generate an important additional source of non-dues revenue. Value of Digital Badges for Association Members. Non-Dues Revenue Potential of Digital Badges for Associations.

Revenue 230
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Building Buy-In for an Online Community at Your Association

Higher Logic

Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan. Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. 5 Common Organizational Priorities for Associations.

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Want to Maximize Association Membership Value? Create Indispensable Engagement

Higher Logic

Here’s just one example: Using community data to create relevant programming. Strengthen Your Association's Value Proposition with Engagement. Learn about how your association can use engagement tools to solve four of the biggest organizational challenges facing associations today: Member Acquisition.

Tools 296
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Be the Voice of Relevance—Make Mission, Vision, and Values Fit the Moment

.orgSource

The March of Dimes is an example of a nonprofit whose original mission of serving polio victims was made obsolete by a vaccine. Netflix, number one on the list, is a good example of a company whose vision expanded as a result of an elevated purpose. Since that decision, Netflix’s revenue has tripled. Values create community.

Revenue 88
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What associations can learn from Disney’s simple core purpose

Association Success

Too many associations are burdened with vague, cluttered notions of what their core purpose might be — rather than a deep understanding of what their reason for existing actually is. These tips will help you nurture a purpose-driven culture within your association. Value inspiration over explanation.

Examples 151
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How to Have the Golden Hand Cuffs on Association Members

Tom Morrison

I take my own association for example: Seven years ago we chose to put all of our focus on #3 above, and we began listening to our members with the intent of restructuring our strategic plan to reflect what they said were their areas of challenge. It's simply creating solutions that solve your member's problems and challenges.

How To 40
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19 More Takeaways from ASAE’s Membership, Marketing and Communications Conference

Slice-Works

Source: Hubspot’s 101 Examples of Effective Calls to Action. Defining Your Association Value. Ad sales + Product sales = revenue. Revenue/# of subscribers or members = Value of Subscriber/Member. . — Track Membership Engagement. Dresden Farrand— dfarrand108@gmail.com. Use effective calls to action!