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DECEMBER 1, 2023

Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? Do you need to reimagine how to partner with your association’s chapters and member/special interest groups? I’m happy to feature it as long as it’s not too product-centric.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. Kim Moutsos, Content Marketing Institute ). Inclusive leadership. More info/register.

Innovation 359

Innovation Las Vegas Communications Education 359

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APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Hear about proven techniques that aim to drill down quickly and efficiently into what you really need to know from your members, attendees, and prospects. Career changers.

Revenue 195

Revenue Technology Education Video 195

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FEBRUARY 10, 2023

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Member recruitment. For the Love of Events ROI Hear different perspectives on measuring your event’s ROI and driving a better member experience.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

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SEPTEMBER 30, 2022

Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. Member/customer engagement. Amanda Kaiser says, “ Members don’t have the time to devote to their association anymore.”

Blended Learning 41

Blended Learning Software Education Marketing 41

Forj

APRIL 22, 2021

Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. While more comprehensive solutions will decrease the administrative burden on your team and provide for a more impactful experience for learners, they can cost more than simple, straightforward solutions. Marketing the new course? Team time and resources.

Price 172

Price Course LMS Discount 172

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OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Adult learning principles need more attention in the association community. Nonprofit Marketing Data Snapshot (Nonprofit Conversations with Cecilia Sepp, CAE ).

Blended Learning 41

Blended Learning Education Video Conference 41