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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. Expeditionary Marketing. First, escape the tyranny of served markets.

Education 155
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Association Brain Food Weekly: 11.29.19

Reid All About it

The weekly list of free educational events and resources for the association community… Will I see you at ASAE TEC next week? I continue to learn new things about the “bones” of an AMS, a technology I thought I knew enough about but apparently didn’t. West Virginia inmates will be charged by the minute to read e-books on tablets.

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How to Continue the Conference Learning Experience

WBT Systems

Conferences consume a great deal of your association’s time and financial resources. Should they take such a primary place in your association’s educational offerings? The truth is: conferences are not the most effective method of transferring knowledge. Why Continue the Conference Learning Experience.

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Association Brain Food Weekly: 8.4.17

Reid All About it

High school teachers have been flipping the classroom for a while now but associations haven’t all caught on. WBT Systems explains why you should flip the conference session room and how to use your LMS to do that. To prepare for the discussion, please read the first chapter of Gartner’s book on the Business of IT.

Chicago 150
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Association Brain Food: 8.5.22

Reid All About it

The weekly list of free educational events and resources for the association community…. EventMobi shares the stories of six professional society and trade association staff—CEO, membership, corporate partnerships, professional development, conference programming, and event planner— who leveraged event data to achieve their goals.

Revenue 39
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Association Brain Food Weekly: 3.18.22

Reid All About it

The weekly list of free educational events and resources for the association community…. MemberSuite explains how associations can take advantage of the opportunities in the booming credentials market by adopting agile processes, partnering with member companies, tuning up marketing campaigns, and more. Soul music. Good eats.

Revenue 39
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Association Brain Food Weekly: 2.18.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. Digital value creation. Subscribe to Blog via Email. ASAE research on change.

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