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JANUARY 24, 2020

Quick hits before we get to the list of this week’s free education: Your how-to plan for 12 months of customer-focused blogging. Michael Brenner, Content Marketing Institute ). How HubSpot marketers stay creative under pressure. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Arlington 359

Arlington Social Media Content DC 359

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JULY 2, 2021

Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Planners on Purpose July Book Club: Engaging Virtual Meetings by John Chen. Tue 7/6 at 12 p.m.

Technology 370

Technology Strategy System Education 370

Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market?

Marketing 52

Marketing Mooc Course Education 52

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MARCH 25, 2022

Professional development market potential. Probably every reader of this blog is Gen N, a cross-generational consumer segment. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Thorben Grosser, VP of Product Marketing & Events, EventMobi.

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Revenue Content Virginia Technology 195

AssociationChat

MAY 20, 2020

But please make sure to visit her website to find out more about her book on intentional event design so you don’t miss her other resources and next posts! You will also find most listed below have blogs, vlogs, papers and webinars that support the pivot to virtual so many want to learn more about. Making a Marketer Podcast.

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Resources Certificate Texas America 105

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

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Revenue Certificate Committee Leadership 205

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JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Chapter benchmarking.

Certificate 322

Certificate Technology Communications Revenue 322

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NOVEMBER 29, 2019

West Virginia inmates will be charged by the minute to read e-books on tablets. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Demystifying Event Marketing. Presenter: Alyssa Peltier, Manager, Event Marketing, Cvent. Seriously, ugh. Ciaramella, Reason ).

West Virginia 360

West Virginia Washington DC Revenue 360

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. 1 CAE credit. More info/register. 1 CAE credit. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. You should also check out Sidecar’s online community dedicated to AI and Amith Nagarajan’s (Blue Cypress/Sidecar) new book, Ascend: Unlocking the Power of AI for Associations —I’m reading it now. What a meal!

Project 195

Project Tools Revenue Metro 195

Reid All About it

FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Mark Bornstein, VP of Content Marketing, ON24. JR Raphael, Fast Company ).

Chicago 243

Chicago Baltimore Education Content 243

Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing.

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Reid All About it

JUNE 4, 2021

His recommendations at Susan Cain’s Quiet Revolution blog would improve the conference learning and networking experience not only for introverts , but for extroverts too. If you’re a home cook, check out the irregularly published In The Kitchen posts on my Grabbing the Gusto blog. Career Book Open Discussion. . Quick hits. “I

Video 367

Video Innovation Content Technology 367

Membersuite

FEBRUARY 17, 2022

If you align member and market needs with your mission, you’ll discover plenty of overlap where you can offer revenue-generating solutions. You have a larger non-member market you can cultivate and tap into. You have a larger non-member market you can cultivate and tap into. Offer a customization option.

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Membersuite

SEPTEMBER 10, 2022

You should reassess your existing membership model to see if it’s still meeting the needs and preferences of your market. It’s a good time to also expand membership to new market segments by offering something different. A trade association’s market has companies of different sizes, budgets, and membership goals. . Webinar Club.

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Reid All About it

FEBRUARY 19, 2021

MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. I love Marketing General Inc.’s Jen Dary, One Plucky Blog ). Arianna Rebolini, BuzzFeed Books ). Credentialing programs. Membership recruitment. Quick hits. More info/register.

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Revenue Las Vegas Marketing Leadership 322

WBT Systems

NOVEMBER 20, 2017

Upon the completion of a learning pathway, the student receives a digital badge, certificate, and/or certification. LinkedIn offers nearly 60 Learning Paths on their Lynda.com platform for hundreds of careers in design, IT, marketing, business, and more. Certificate? Will an exam be required for certification?

How To 175

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Reid All About it

DECEMBER 17, 2021

This strategy allows sponsors to meet their marketing goals while contributing valuable information and education to your members and market. The Literature Clock brings up a passage from a book that cites the exact time of your visit. How to improve your content marketing SEO. Jim Yu, Content Marketing Institute ).

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JANUARY 28, 2022

Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. 1 CMP credit.

Newsletter 195

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JANUARY 14, 2022

On the Event Garde blog, she explains what’s gone wrong for many associations and how to fix it. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Based upon the book Where’s the Office? Your marketing team could be at risk.

Team 195

Team Technology Certificate Revenue 195

Reid All About it

NOVEMBER 26, 2021

HTML: Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketers plan to produce more digital assets in 2022 than any other year.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. MemberSuite discovered that their most visited blog post was about creating a sense of belonging and community. Quick hits.

Innovation 359

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AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Subscribe to Blog via Email. I’ll see you back here on Friday, August 20.

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MARCH 19, 2021

If you can’t afford the books you need for the CAE exam or if you have CAE books lying around that you no longer need, check out the ASAE Collaborate CAE Book Exchange launched by Cecilia Sepp, CAE. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. Celebrating a new season.

LMS 370

LMS Nashville Strategy Video 370

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APRIL 30, 2021

If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Marketing General Inc.

Education 354

Education Technology Strategy Revenue 354

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OCTOBER 22, 2021

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Subscribe to Blog via Email. Masooma Memon, Databox ).

San Diego 195

San Diego Education Social Media Content 195

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JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Subscribe to Blog via Email. Quick hits. Tue 1/11 at 10:30 a.m.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Spark Consulting

JUNE 6, 2017

My last membership 101 blog post addressed the question: how do I know when it’s time to ask a prospect to join my association? . Segmentation in your marketing and communications helps you target the right offer to the right person at the right time. The answer was: by studying your data. Why does that matter?

Certificate 199

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Reid All About it

FEBRUARY 1, 2019

Billhighway brings us a conversation between two component relations professionals (CRPs) about a wide range of topics, including marketing chapter membership in rural communities, selling organizational memberships, measuring chapter performance, and more. When the neighborhood boys used to get mean, they called me Reid-a-Book.

Certificate 107

Certificate Chicago DC Washington 107

Reid All About it

MAY 28, 2021

If you’re a home cook, check out the fortnightly (or sometimes more irregular) In The Kitchen posts on my Grabbing the Gusto blog. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Yoram Solomon, Author, The Book of Trust. Career Book Open Discussion.

Innovation 284

Innovation Technology Survey Team 284

WBT Systems

MAY 23, 2017

Learning is part of their character and they seek it out wherever they can find it by: Reading blogs, articles, reports, tip sheets, white papers, ebooks, and books. Attending virtual or in-person conferences, discussion groups, and book clubs. Listening to podcasts. Watching videos. Attending webinars. Leverage Social Norms.

How To 210

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Reid All About it

JANUARY 3, 2020

Just one quick hit this week because I haven’t been reading much beyond fiction lately: 20 great books for content marketers published in 2019 (and one in 2020). Ann Gynn, Content Marketing Institute ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Tue 1/7 at 12 p.m.

Chicago 259

Chicago New Jersey Arlington Committee 259

Reid All About it

JUNE 9, 2023

I want to share better advice and ideas in the blog posts I write on behalf of clients. Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. Check it out. Adult learners.

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Revenue Content Chicago Leadership 205

Reid All About it

FEBRUARY 14, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Sofia Leiva, Marketing Programs Manager, 3Play Media. Georgia McGoldrick, Product Marketing Specialist, 3Play Media. User-centric design isn’t a nice-to-have in today’s market. Tue 2/18 at 1 p.m. Host: TechSoup.

DC 243

DC Content Education Washington 243

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JANUARY 17, 2020

WBT Systems shares 11 issues that should be on every association’s radar in 2020 and beyond , especially those offering online learning programs, including learner self-reliance, market expansion, competition, learning pathways and more. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Arlington 243

Arlington San Diego San Francisco DC 243

Reid All About it

OCTOBER 29, 2021

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Host: DC Association Professional Book Club. He describes his S.C.O.R.E

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Listen to the end to hear his book recommendations. Subscribe to Blog via Email. Presenter: Kevin Whorton, president, Whorton Marketing & Research.

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Revenue Technology Education Video 195