Association Adviser

NOVEMBER 27, 2017

For our November poll, we asked Association Adviser readers if they’d rather have more staff to help with membership marketing or more money to help power their membership marketing plans. The results are in: By a slim majority, readers responded that they’d rather have a larger budget for membership marketing.

CA 61

CA Marketing eBook Tools 61

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AUGUST 20, 2021

The weekly list of free educational events and resources for the association community…. Association communication trends. Associations are communicating more frequently than ever before but still struggle to articulate their member value proposition and customize communications for different cohorts. 1 CMP credit.

Revenue 195

Revenue Content Resources Strategy 195

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JANUARY 7, 2022

The weekly list of free educational events and resources for the association community…. Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Invest in you.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

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AUGUST 6, 2021

The weekly list of free educational events and resources for the association community…. Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. The data may support a business case for additional resources for chapter programs. Wed 8/11 at 2 p.m.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

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MARCH 31, 2017

And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. How Marketers Can Unlock the Power of Event Data. Presenter: David Epstein, content marketing manager, Bizzabo. Conference in Newport Beach, CA.

Raleigh 150

Raleigh DC Washington Charlotte 150

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APRIL 10, 2020

The weekly list of free educational events and resources for the association community… Virtual association survey. Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Presenters: Beth Arritt, Staff VP Marketing, AAAE.

North Carolina 74

North Carolina Content Montana Social Media 74