Reid All About it

NOVEMBER 11, 2016

Brainstorm ways to start planning for the uncertain future with case studies and best practices from around the globe. Presenter: Jessie States, CMM, manager of professional development, MPI. Kelly Treadway, marketing and social media strategist, EventCurious. More info/register. Tue 11/15 at 2 p.m. Tue 11/15 at 2 p.m.

Handbook 237

Handbook Washington eBook DC 237

Reid All About it

APRIL 23, 2021

Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Learn how you can use third-party sourcing to complement and bolster your in-house capacity. Skip down to the list of free webinars if you prefer takeout. CAE credit.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. WBT Systems explains how to motivate members to buy what you’re selling. How to explain content marketing to anyone.

DC 170

DC Las Vegas Washington Review 170

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FEBRUARY 17, 2023

The weekly list of free educational events and resources for the association community… Program marketing. A justification toolkit helps prospective learners make a case for attending your online courses. WBT Systems describes what goes into a persuasive toolkit. The odds on that aren’t so good these days. Board practices.

Revenue 39

Revenue Strategy Education Technology 39

Reid All About it

MARCH 16, 2018

If you plan to shop for a new learning management system (LMS) in the coming year, WBT Systems explains why you may want to work with an LMS consultant during the requirements, selection, and/or implementation process. Digital Marketing Strategies for the Event Planner, Part 1. Tue 3/20 at 2 p.m. 1 CMP credit.

eBook 46

eBook Social Media DC Content 46

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FEBRUARY 24, 2023

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. Learn the common pitfalls to avoid during the interview and selection process. AMS implementation. No plan, no progress. 1 CAE credit.

Certificate 39

Certificate Innovation Education Process 39

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SEPTEMBER 6, 2019

Learn ways to fulfill both these needs by positioning your educational program to better meet the needs of corporate sponsors. Hear a case study featuring an association that has created a successful sponsorship program with its digital educational content. Turn Member Engagement and AMS Data into Effective Marketing.

Chicago 37

Chicago LMS New York Content 37

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FEBRUARY 10, 2023

Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. If you pre-order the book by the 13th , you can sign up for a free companion workbook. Year-round attendee community.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

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OCTOBER 7, 2022

Don’t assume the membership recruitment, engagement, and retention practices that worked pre-pandemic will continue to work as well now. Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Revisiting membership practices.

Blended Learning 41

Blended Learning Education Video Conference 41