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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

The six add-on tech tools we’ll cover today will help you support a sustainable association growth strategy by showcasing membership value so that your current members and prospects have a strong understanding of the value of their dollar within your community. Learning Management System (LMS) / eLearning.

Tools 205
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Association Brain Food Weekly: 1.8.21

Reid All About it

Inspired by Priya Parker’s The Art of Gathering , WBT Systems describes how to close a conference in a meaningful way instead of ghosting your attendees. At ASAE, Warren Hoffman of the Association for Jewish Studies explains how they priced their virtual annual meeting. Case Study of EAIE 2019 Conference. 1 CMP credit.

Las Vegas 370
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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. The weekly list of free educational events and resources for the association community… Got a writing project ? More info/register.

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Association Brain Food Weekly: 11.6.20

Reid All About it

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Learn to determine who should be membership targets, which features of membership should be highlighted, how to develop an effective brochure layout, decision motives for joining, and how to train your members to use the brochure.

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Association Brain Food Weekly: 4.23.21

Reid All About it

Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Content strategy. Learn how you can use third-party sourcing to complement and bolster your in-house capacity. Member communications.

Revenue 370
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Association Brain Food Weekly: 1.18.19

Reid All About it

They provide an action plan to increase engagement, even if you’re not “in charge” of engagement, along with case studies of organizations that have successfully shifted their cultures. LinkedIn, Coursera, Udemy and other learning platforms are coming for your market, if they haven’t already. Ryan Law, CXL ). 1 CAE credit.

DC 293
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Association Brain Food Weekly: 1.10.20

Reid All About it

How to build a successful content marketing strategy from scratch. Per study, women don’t self-promote as much as men. Learn how to make the most of your association’s greatest resources—your staff members. Hear about a time-tested process for selecting a learning management system and the pitfalls to avoid.

LMS 243