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Association Brain Food Weekly: 5.7.21

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Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve.

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Association Brain Food: 6.16.23

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Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. – Knowledge Transfer and Succession Planning Strategies for Your Event Tech Don’t wait until people start resigning to implement a knowledge transfer strategy. Location: Silver Spring MD. 1 CAE credit.

Project 195
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Association Brain Food Weekly: 7.24.20

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Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – Proven Strategies to Increase Member Retention. Tue 7/28 at 11 a.m.

Montana 259
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Association Brain Food Weekly: 6.12.20

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Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Identify signals in the market that can impact how you operate. We’ll also touch on the tech because we know it’s on your mind! More info/register.

Montana 243
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Association Brain Food Weekly: 7.26.19

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Speaking of MemberSuite, they recently shared advice about taking a segmentation approach when marketing to membership prospects. Kim Moutsos, Content Marketing Institute ). Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Paul Davidson, USA Today ).

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Association Brain Food Weekly: 8.14.20

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and discussions by topic (sponsorships, DEI, marketing automation, advocacy, components, etc.). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Claim Your Seat at the Table: Why and How to Impact your Association’s Virtual Event Strategy. Keep them open all the time.

Montana 370