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Association Brain Food: 4.5.24

Reid All About it

They’re looking for a 501(c)(3) organization whose powerful mission could impact more people more deeply if it had marketing and branding help. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans.

Revenue 256
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Association Brain Food Weekly: 3.12.21

Reid All About it

The authors finish by saying, “Association tech ecosystems limit or enable organizations’ capacity to serve their members and customers online… Real strategic leaders will pull their technical foundation from the shadows and shine a light on the important stack decisions ahead. More info/register. Fri 3/12 at 11:30 a.m. Host: Rees McCann.

Nashville 370
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Association Brain Food Weekly: 3.5.21

Reid All About it

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.

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Association Brain Food Weekly: 9.30.16

Reid All About it

Learn the pros and cons of offering micro-credentials, where micro-credentials fit in the ecosystem of professional development, ethical and practical considerations, and the impact a micro-credential could have on your existing certification program. Learn exactly how you can optimize your organization for a multi-generational workforce.

Maryland 150
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Association Brain Food Weekly: 5.15.20

Reid All About it

This series of 15-minute videos cover hot topics and issues related to 501c organization management. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn about the tools and best practices for designing a reputable online survey, recruiting participants, and analyzing the data.

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CPA Group’s Recognition Program Introduces Students to Accounting

Associations Now

Building off an existing relationship, the American Institute of CPAs and NAF, an educational organization, developed a program that introduces high school students to the accounting profession to diversify the next generation of industry professionals.

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

Let’s look at the research: a search engine, such as Google, Yahoo or Bing, is the first step in the majority ( 68% ) of online experiences, so it shouldn’t be a surprise that organic search accounts for more than half ( 53.3% ) of all website traffic. The association’s organic search increased by 7.4% close rate.