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Association Brain Food: 3.17.23

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The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Content is a commodity, says WBT Systems. 1 CMP credit.

Revenue 205
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Association Brain Food: 5.12.23

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The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. to 2:45 p.m. 1 CAE credit.

Chicago 200
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Association Brain Food: 4.28.23

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WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Host: Grip Speakers: Dahlia El Gazzar, Founder, DAHLIA+Agency Hew Leith, VP of Marketing, Grip Wed 5/3 at 12 p.m. –

DC 205
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Association Brain Food: 9.29.23

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Marketing to younger generations. If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Eliminate the Executive Committee! Why pay registration if the best parts happen outside the official agenda?

Revenue 272
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Association Brain Food Weekly: 1.26.18

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Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC). Location: Washington DC. Location: Washington DC. Make Your Marketing Technology Resolutions for 2018.

DC 225
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Association Brain Food: 7.7.23

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Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. AI and event planning. Location: Washington DC. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Wed 7/12 at 5 p.m.

Tools 195
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Association Brain Food Weekly: 4.5.19

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The real situation is more complex: these industries haven’t adapted to changes in their market, but newer, more adaptive brands have. New “auto renewal” laws in DC and several states will affect how associations handle membership communications. Locations: online and Washington DC. Maneesha Manges, HighRoad Solution ).