Communications Detroit Marketing Technology 
Aaron Wolowiec
SEPTEMBER 9, 2015
AA: You referenced ASAE’s hybrid membership model in your opening remarks at ASAE’s annual convention in Detroit. AA: What do you think the biggest membership communications challenges are for today’s association? What’s the old marketing rule — it takes seven touches to make your message resonate? JG: Mobile!
Associations Now
AUGUST 7, 2018
The industry is surging thanks to advanced-automation and robotics technologies: Look no further than Amazon’s warehouse robots , which can now pick, pack, and ship an online order to your door. For decades, RIA focused mainly on the auto industry in Detroit. That’s what the Robotic Industries Association is starting to see.
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Associations Now
MARCH 22, 2017
A lot of associations are connecting headquarters and local chapters on things like dues collection, membership marketing, and member services. According to last year’s Chapter Benchmarking Report [PDF] by Mariner Management & Marketing, 31 percent of associations require dual national-chapter membership.
Association Subculture
MARCH 25, 2013
Members" are not "markets" and we should not allow ourselves to re-define humans this way. And now, Detroit. Our beloved Detroit is in danger of losing its soul. There are millions of technologies that we should be embracing. This has been happening in Benton Harbor, in Flint and other towns. It's a false equivalency.
ChatterBachs
JANUARY 4, 2011
It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. ahier - Brian Ahier; The Dalles, Oregon; Passionate about healthcare, technology and government 2.0. Dig design, innovation, technology.
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