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Moose to MOOCs and 3 other articles for association executives

SCD Group

Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. What does this mean to associations? As a leader?

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The Leadership “Advantage”

The Membership Blog

At a recent meeting of the Georgia Society of Association Executives (GSAE) I attended a break-out session on membership communications. 2) Communicating the benefits of membership to members and prospects. 2) Communicating the benefits of membership to members and prospects. The results were interesting.

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The Meetings Report: Five game-changing tactics redefining education strategy and success

Aaron Wolowiec

Likewise, it was edited by Kristen Parker , a media communications manager for Michigan State University. The Meetings Report Seminar. Expect a highly engaging and discussion-filled seminar that drills down into each key recommendation. Following are select dates in February representing the launch of this series: Feb.

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Association Brain Food Weekly: 5.1.20

Reid All About it

With association advocacy efforts on Capitol Hill never more urgent, who does Congress listen to in an over-communicated world? What do congressional staffers believe are the most effective communications tactics for influencing undecided Members of Congress? IFTF Online Collaboration: A Global Communication Hackathon.

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The Power of Non-Dues Revenue

Association Adviser

I recently attended a large seminar about non-dues revenue (NDR) strategies for association leaders. Based on a show of hands, most in the packed seminar that I alluded to above said dues accounted for at least half of their organizations’ total revenue, but other sources were contributing more and more each year.

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