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Association Brain Food Weekly: 10.29.21

Reid All About it

The weekly list of free educational events and resources for the association community…. To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. Sponsor survey. Sponsorship sales.

Revenue 195
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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

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Association Brain Food Weekly: 10.15.21

Reid All About it

Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Not much to report because I kept it simple before and upon my return from vacation. Fri 10/15 at 12 p.m.* – Developing Highly Profitable New Product Revenue Streams by Leveraging Existing Event Assets. Get on board! 1 CMP credit.

Revenue 195
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Association Brain Food Weekly: 10.22.21

Reid All About it

Aaron Wolowiec, CAE, CMP, of Event Garde reports back from in-person events he’s attended or he and his team have planned. I guess I didn’t get enough of my southwest cookery fix in New Mexico because I had tacos on the brain when I got home. On Sunday, I made a new (excellent) carnitas recipe in the Instant Pot.

San Diego 195
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Association Brain Food: 9.30.22

Reid All About it

PropFuel describes why and how this innovative approach to communicating and engaging with members and customers is so successful. I still remember the moment years ago while reading Carol Dweck’s book, Mindset: The New Psychology of Success , when I realized with horror, I had a fixed, not growth, mindset. Growth mindset.