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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

Let’s take a look at a few ways you can shift challenges into opportunities, keep your association top of mind, and maintain your revenue stream in 2023. Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. Read more about their story.

Revenue 320
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Solving the Challenge of Non-Dues Revenue

Association Adviser

For the first time in its 12-year history, respondents in Naylor and Association Adviser’s 2023 Association Benchmarking Report identified “generating non-dues revenue” as their greatest challenge.

Revenue 131
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How Communications Teams Can Help Boost Nondues Revenue

Associations Now

A recent report from Naylor finds most communications teams are concerned they don’t generate enough nondues revenue. While content and sponsorship customization are good steps to take now, ad retargeting and podcasting could drive revenue in the future. It doesn’t. Content doesn’t have to be fully unique,” she said.

Revenue 93
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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.

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Webinar: Solving the Non-Dues Revenue Puzzle: Strategies for Sustainable Growth

Association Adviser

This one-hour webinar reviews important data and findings from the 2023 Association Benchmarking Report. We will share actionable recommendations and strategies to empower associations with innovative methods for boosting their financial stability, while diving into the intricate landscape of non-dues revenue generation.

Revenue 78
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4 surprising revenue boosters for your association

Nimble AMS

It’s important to have revenue-generating tools and approaches in place to keep your association strong. . Here are some approaches you might not have thought of to increase revenue for your association. Over time, your association’s revenue needs change. But it can be a highly effective tool for increasing revenue.

Revenue 129
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10 Association Communications Stats with Tips to Reach Younger Members More Effectively

Higher Logic

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips.