Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Freestone

APRIL 11, 2024

Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Drive more revenue By repurposing your continuing education program content, you can generate additional revenue. What does it mean to repurpose content?

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Content Revenue How To Social Media 52

Reid All About it

JUNE 30, 2023

Professional development is a highly valued employee benefit, according to dozens of research reports, especially by early-career professionals. Non-dues revenue partners. Whiplash: Communication Changes in a Post-COVID World Like whiplash, COVID-19 changed the way we work, live, and play—on hyperdrive. More info/register.

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Chicago Newsletter Revenue Education 205

Reid All About it

MAY 12, 2023

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. State of the association industry. No plan, no progress. More info/register.

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Chicago Newsletter Mooc Education 200

Optimist Consulting

MARCH 30, 2017

I really enjoyed reading the latest insights and predictions on digital trends for the membership sector in Digital Excellence 2017 , the free annual research summary report from MemberWise. Here are my top 10 insights from the report. 2017 remains all about member engagement, operational efficiency and revenue growth.

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Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Spring Cleaning: 5 Reports to Run In Your Membership Database Now.

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GrowthZone

JUNE 21, 2021

Manage membership data and communications. Generate revenue. Selecting a chamber of commerce software platform that meets all your needs – chamber member database, email system, billing and payment options, chamber event platform, chamber of commerce website builder, and other valuable benefits – can be challenging. Fundraising.

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System Software Directory Membership Management 148

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

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Communications Revenue Social Media Survey 60

MemberClicks

OCTOBER 20, 2023

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. Size of organization or annual revenue The size of your association and database plus the number and complexity of your features all affect your AMS price.

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Software Association Management How To Email Marketing 52

MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Membership management software facilitates communication with members. Membership reporting.

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Membership Management Software Directory Revenue 52

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Social Media Tools Member Engagement Revenue 254

MemberClicks

FEBRUARY 9, 2023

That means clearly communicating your organization’s value proposition. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

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Marketing Strategy Tips Email Marketing 98

Reid All About it

JULY 7, 2023

. – PAR Member Meet-Up: Sales Tactics that Association Teams Use to Win Email subject lines, purposeful outreach and unique follow-ups: join this PAR Member Meet-Up to learn and share how association revenue producers are managing customer engagement and guiding their clients to great investment choices. CAE credit. More info/register.

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Tools Education Newsletter Chicago 195

Reid All About it

JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. More info/register. More info/register.

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Survey Project Strategy Education 256

Reid All About it

APRIL 23, 2021

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Fri 4/23 at 2 p.m.

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Revenue Strategy Content Education 370

Reid All About it

FEBRUARY 12, 2021

Host: Community by Association. Presenter: Catherine Hackney, principal, Confident Communities Consulting. Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. 2021 Nonprofit Cybersecurity Incident Report. Email Marketing Workshop.

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Revenue North Carolina Industry Technology 370

MemberClicks

SEPTEMBER 26, 2022

It drives things like automated renewal campaigns, allows associations to easily send out invites to their next great event and helps them send their newsletters and other communications to their members. Need to increase your revenue? Event marketing : Plan events? What are the top features to look for in membership software?

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Software Membership Management Directory Email Marketing 52

Reid All About it

JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Online education revenue. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. How Unifying Your Data Expands Reach, Revenue, & Impact. More info/register. Host: MemberWise. Tue 7/20 at 11 a.m.

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Revenue Video Strategy Industry 195

MemberClicks

JULY 31, 2023

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Membership management software facilitates communication with members. Membership reporting.

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Membership Management Software Directory Revenue 52

WBT Systems

JULY 24, 2018

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Email marketing.

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Survey Marketing Certificate Education 150

GrowthZone

NOVEMBER 23, 2020

Generate revenue. Manage membership data and communications. Selecting a software platform that will meet all of your needs – member database, email system, billing and payment options, event platform, association website builder, and other useful services – can be challenging. Communications module. Financial reporting.

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Membership Management Software Directory System 78

Aptify

MARCH 30, 2023

Are you juggling multiple systems, such as marketing, event management, and accounting? How much potential revenue is your organization missing out on because you don’t have the visibility into data needed to find new opportunities? Is it specifically designed to point out opportunities for an increase in members or revenue?

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Software How To Membership Management System 72

MemberClicks

SEPTEMBER 20, 2023

This gives you the infrastructure you need to create experiences that boost your revenue, retention, and engagement. Personalized Member Engagement and Member Marketing The right membership management software prioritizes personalization with member communication, which boosts engagement, recruitment, and your reach.

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Association Software Software Organization Certificate 52

Reid All About it

AUGUST 6, 2021

AMS reports. You can’t expect your reports and dashboards to prompt action all by themselves, says MemberSuite. Reports are just one piece, but an essential piece, of a strategic framework for decision-making and action.” Communication app overload. How Hybrid & Virtual Can Dramatically Boost Event Revenues.

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Revenue Certificate Oklahoma City Strategy 195

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.

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Marketing millennials Email Marketing Social Media 52

Reid All About it

MAY 3, 2019

Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Association professionals who are responsible for reporting analytics to leadership, boards of directors, and other stakeholders come together in a free-flowing environment to share their lunchtime and discuss data analytics topics. 1 CAE credit. More info/register.

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Tucson Phoenix Products Tools 262

Reid All About it

MAY 19, 2023

Non-dues revenue partners. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. More info/register. 1 CAE credit.

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Strategy Content Leadership Email Marketing 195

Higher Logic

FEBRUARY 7, 2019

HL Marketing Specialist Tien Dinh identified “correct industry terminology ” as a pain point, which is naturally critical if you want to sound like you know what you’re talking about and fully understand your professional industry. Getting Buy-In: 5 Objections to Online Communities that Are Holding You Back. His solution?

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Marketing Video Resources Content 149

Reid All About it

MAY 29, 2020

Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Discover why, even if you’ve navigated the Covid-19 crisis relatively unscathed, having a crisis communications plan is necessary & why now is the perfect time to create one. The State of Community Management 2020.

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San Diego Strategy North Carolina Conference 259

GrowthZone

NOVEMBER 8, 2022

We hope you will learn from these user stories and how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. Processing reports and billing is easy and a time saver which equals money saved. We use the communication function in ChamberMaster all the time.

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Process Directory Software Revenue 78

GrowthZone

MARCH 13, 2021

Generate revenue. Manage membership data and communications. Select an AMS that will meet all of your organizational needs, such as: member database, email system, convenient billing and payment options, event planning, and website building. Grow membership and revenue fast with sales funnel and marketing automation.

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Software Association Management Price Membership Management 148

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Step 7: Market, market, market!

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How To Discount Social Media Software 130

Reid All About it

MARCH 4, 2022

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. Top Trends in Content Marketing 2022.

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MemberClicks

MAY 17, 2022

For example, since your email marketing platform integrates with your membership database, you can automate email messages to the existing audiences in your database. By including this information in your email communications, you can make the messages much more relevant. Email Marketing.

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System Association Management Directory Software 52

Disciple Media

FEBRUARY 6, 2024

Whether you are a coach, creator or business, starting a membership site can transform how you engage with your audience and create a recurring revenue stream. The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning.

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How To Price Analysis Content 36

Reid All About it

APRIL 30, 2021

The weekly list of free educational events and resources for the association community…. McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. Quick hits.

Education 354

Education Technology Strategy Revenue 354

Higher Logic

OCTOBER 25, 2018

When you rely solely on an AMS to target every single objective, you’ll likely notice a natural shift to mediocrity, when other built-in tools could deliver better quality (such as email marketing, event registration, and website functionality). Web Tracking Is Your Marketing Automation Advantage. What Are They Telling You?

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Tools Member Experience Software Marketing 176